Meanwhile’s old pals Gleem are supporting their commercial director Gareth Sander’s exciting attempt at a world record starting today. Gareth is making a world record attempt at the longest amount of time spent ironing non-stop! He’s attempting the world record outside of the ASDA superstore up at Patchway in Bristol.

The current record holder is Janette Hastings from Tumbarumba, New South Wales in Australia. She managed an exceptional 80 hours between April 1st and April 4th in 2012, during which time she completed 1,157 items. Gareth isn’t just aiming to do more than 80 hours – he’s aiming to shatter the previous record with a mind-blowing 100 hours of continuous ironing.

To make sure he gets there, he reckons he’s going to need 1,500 items to iron. If he runs out of clothes or if disaster strikes and the iron breaks, then the attempt immediately becomes void, so it’s essential that he has as many clothes to iron as possible! There are a surprising number of rules that he has to bear in mind, including the rule that he can only get five minutes of rest for every hour of completed ironing. He can save these up, but even after four hours of non-stop ironing he only has twenty minutes of rest time, so it really is a mammoth task.

We’re really excited for Gareth’s attempt as he’s fund raising for FRANK Water, a charity that Gleem have supported for some time.  FRANK Water aim to provide safe water for everyone around the world. Obviously this is a huge challenge so their starting off in India trying to achieve safe, clean water and sanitation.

If you’d like to get involved, there is a bunch of ways to do so. Obviously Gleem would absolutely love for you to donate to the cause, which you can do through Gareth’s JustGiving page here.  Or if you’re around Cribbs Causeway over the next few days pop along and give Gareth some moral support.

Keep an eye on his website, http://marathonironing.weebly.com/ for more information. And of course, if you’re really supportive, bring along a load of your ironing!